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rhea
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An Ode to the Portfolio

Do we hire a human or a portfolio?

Internship Role and Learning

Project Details

Personal Learnings and Role

Conceptual Storytelling, Social Angle

About

A story that relooks at the concept of a portfolio. Is the portfolio just a two dimensional, unfair, mass manufactured representation of ourselves, or is it more? Come let's see.

My Team

Sofia Tapias, Cyril Bertin, Maxence Fournier, Rhea Parakh

My Mentors

My Mentors

Niels DeJong, Wendy Snoek, Robert van der Linde, Herman Kossman, Femke Bijlsma, Sietske Sips

Time Taken

2 Months

Team

Ruby Jhunjhunwala, Rhea Parakh, Rudra Bhave, Hrishikesh Pawar, Studio Adipa Team, Team : The Mills

Personal Role

Storytelling, User Research, Interviews, Analyzing User Journeys, Creativity- Metaphorical Approach, Sensorial and Emotional Approach, Bringing in an Indian Perspective into Healing

Emotions to Feel

Introspective, Philosophical, Playful, Thought - Provoking, Humanist

Access the Internship Audit Here

The Team

Alphonse Hennebel, Clemence Demeestre, Yann Gosset, Rhea Parakh

Personal Role

Planning, Concept Ideation, PR and Advertisement, Exhibition Design, Graphic Design and Video Editing, Space Visualization, Logistics and Management, On Field Work, Execution, Entertaining the Guests and Artists, Guide for the Exhibition.

Access the Essay Here

Tools Used

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existing examples
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"Dig in and enjoy the story that hopes to inspire, to spread a message, make you laugh, question ourselves, and hopefully, not bore you until the very end. Enjoy!"
Click to read the whole story here.Click to continue the story here.
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Just a gist

What did I learn through this?

Things to keep in mind

Addressing trending issues in the letters.
Change your handwriting!

Context and User Persona of the Receiver

Shruti Das
Originally from Kolkata
Currently living in a girls hostel in Pune
Shruti is a free spirited girl from Kolkata. She was born and brought up in the Kolkata and it is her first time living outside the city. She is surrounded by artists at home, and indulges in a holistic lifestyle. An introvert by character, she takes charge once she feels comfortable in a new situation.
“Starting college is like entering a new phase of life. New city, new friends, new experiences, new responsibilities; these are just a glimpse of what awaits you.”

Challenges

  • Shifting to college hostels - living without family.
  • Sharing your room with a stranger.
  • The nervousness and anxiety of having to move to a different city, against the excitement of the freedom that college life offers.
  • Mixed emotions
  • Different social structure
  • Engaging with new people from different strata
  • New coursework

What did the receiver feel post the activity?

User Journey Mapping

Emotional Quotient of the User

A glimpse of the letters

In other places ...

Did it in a hotel with my family and friends for 105 rooms in Chennai, India. For fun's sake!
My sister and I put notes in the elevators in our society during the Covid season.
Did it with my friend in my college, in France, with a slight twist. Cultural differences were seen.

What they had to say ...

Challenges

- Taking a career risk of creating a portfolio with this approach.
- Fitting the story into a understandable layout.

Learnings

- Using the internship application responses to help my further process of creating a tangible solution to this problem.
- How to convert a conversation, a trigger, a thought into a complete conceptual project.
- Igniting a new thought can also be a Design solution.

What's Next?

- Converting this thought process into a tangible solution.
- To use these learnings and tools and build on them to explore Spatial Storytelling as a future prospect for my career.
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